Co-create ideas as "One Team" for new projects that address patient issues.
AstraZeneca and the Fujitsu Design Center, which uses design approaches to solve problems for users and others, conducted a project to generate ideas for new approaches to patient issues.
How was this project carried out and what were the results? Please read the interview below. (Japanese only)
AstraZeneca K.K. x Fujitsu Design Center Roundtable Discussion
A team brainstormed ideas for a new project to address patient issues
(link to external site)
Designer Roundtable
A patient-centered design approach that helped a pharmaceutical company generate new project ideas
(link to external site)
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